Wednesday, Sep 27, 2023 | Last Update : 02:28 PM IST


Space City Takes Interactive Advertising to The Next Level

Interactive advertising is all about attracting the target audience and developing with them a medium of communication

27 Aug 2021 8:59 PM

Shruti explains how influencer marketing is changing the marketing landscape

Shruti, who has carved a niche in the PR and Digital Marketing industry, has worked with some of the biggest celebrities in Bollywood

14 Apr 2021 9:20 PM

Why some brands have no problem acquiring customers according to Jeetujayson Raju

How come you don’t remember your most rational purchase? Celebrity PR agent Jeetujayson Raju has some insights into this weird phenomenon

25 Mar 2021 10:28 PM

Avi Grondin believes business growth is about giving gifts

'Business doesn't lose money when they give gifts. No, they make more money.'

25 Sep 2020 5:40 PM

Yash Chaudhary shares his success mantra as one of the youngest marketing gurus

Taking it one step at a time, Yash Chaudhary went from average guy to marketing guru!

07 Apr 2020 6:01 PM


Buzzoka ventures into Meme Marketing

Buzzoka is committed to taking the first foot forward in catering Meme Marketing.

21 Jan 2020 12:02 PM

Entrepreneurial journey of a millionaire: Josue Arteaga

His journey did not begin with some bright idea; it began due to the tough situations life puts us in.

21 Sep 2019 7:22 AM

Influencer, Affiliate Marketing: How will it benefit the e-commerce industry?

The modern consumer is ever evolving and is shunning the traditional media sources like TV and is shifting to content online.

16 Mar 2019 12:49 PM

MoEngage launches two new products at GROWTH19

It eliminates the need for marketers to switch between multiple tools.

09 Mar 2019 3:28 PM

Armpits new advertising space in Japan, young women become walking billboards

According to reports, prices for one hour's worth of exposure, a colour armpit ad measuring just a few inches starts around Rs 6000.

31 Jul 2018 4:11 PM


Bengal has best talent pool,says CM Mamata Banerjee

Banerjee said a committee has been formed to celebrate the 100 years of Bengali cinema, which will screen films round the year.

25 Jul 2018 6:07 AM

Minister concerned over high pulses, sugar prices

Officials asked to carry out daily inspections of markets.

19 May 2018 5:26 AM

Media, marketing professionals most vacation deprived, says report

However, professionals in the government and education sectors are found to be least vacation deprived, study finds.

26 Dec 2017 8:30 AM

MobiKwik to spend Rs 80 cr on marketing, promotion

Company is also focusing on bringing more people onboard from tier I, II and III regions.

08 Oct 2017 3:43 PM

5 apps for homepreneurs to set up a successful business

With the increasing demand for online retail, a large number of small-scale homepreneurs are joining B2C or a C2C e-commerce platforms

28 Aug 2017 3:48 PM


ONGC seeks market freedom to open India's 8th sedimentary basin

India has 26 sedimentary basins, of which only seven have commercial production of oil and gas.

30 Jul 2017 11:19 AM

Social media posts impact consumer spending: study

The researchers studied data from a large speciality retailer with multiple locations in the northeast US.

21 Nov 2016 5:38 PM