Amul brand registers record turnover of ₹52,000 crore

Ahmedabad: The consolidated turnover of the Amul brand of products exceeded Rs 52,000 crore during 2019-20, the Gujarat Cooperative Milk Marketing Federation (GCMMF), which sells and produces Amul products, said on Saturday.

The federation said it aims to achieve a group business turnover of Rs 1 lakh crore by 2024-25.

"The group turnover of GCMMF and its constituent member unions, representing consolidated turnover of all products sold under Amul brand is exceeding Rs 52,000 crore or USD 7 billion. GCMMF aims to achieve a group business turnover of Rs 1 lakh crore by 2024-25," it said in a statement after the 42nd AGM held at Anand.

The GCMMF said it registered a sales turnover of Rs 38,542 crore in 2019-20, which is 17 per cent higher than the previous financial year.

A rapid expansion has helped Amul record a turnover almost five times higher than Rs 8,005 crore in 2009-10, it said.

Daily milk procurement was 215.96 lakh litre per day in 2019-20, GCMMF said, quoting its Chairman Ramsinh Parmar.

"This enormous growth was a result of the high milk procurement price paid to our farmer-members which has increased by 127 per cent, from Rs 337 per kg fat in the year 2009-10 to Rs 765 per kg fat in the year 2019-20," the GCMMF said quoting Parmar.

Parmar further said that during lockdown, when private milk firms stopped procuring from farmers, milk unions of Gujarat procured an additional 35 lakh litres of milk per day, giving around Rs 800 crore extra to the rural milk producers.

India continues to be the world's largest producer of milk, and is likely to retain its prime position with an annual growth rate of 5.5 per cent during the last three to four years as against global growth of 2 per cent, GCMMF Vice Chairman Jethabhai Bharwad said.

GCMMF Managing Director RS Sodhi said the Rs 15,000 crore dairy infrastructure fund announced by Prime Minister Narendra Modi and Union Finance Minister Nirmala Sitharaman for setting up supply chain and dairy plants will help Indian dairy industry to build around 4 to 5 crore litres of extra capacity.

"These extra five crore litres of milk collected and processed by the organised dairy industry will provide livelihood to approximately 30 lakh people in rural India.

This is really the need of the hour, when hundreds of thousands of people have migrated back to their villages from urban centres," he was quoted in the statement as saying.

The Board members also expressed their "heartfelt gratitude" to the Government of India for taking a firm stand during Regional Comprehensive Economic Partnership (RCEP) negotiations that will benefit 10 crore dairy farmers of the country, it said.