Style diva who set trends
Sridevi was not just an accomplished actress. Her sartorial choices were an inspiration to many.
While the photos of actor Sridevi clad in a red-salmon organza sari by Manish Malhotra at Mohit Marwah’s wedding celebrations in Dubai was circulating all over the social media, her fans were hit by the news of her sudden death. The shocking news has left the film fraternity and her numerous fans devastated that the iconic Chandni will no longer grace the silver screen.
The 54-year-old was not just an acclaimed actor and an accomplished dancer but a sought-after fashionista. Known for her fondness for ethnic wear, she chose to don some of the most sought-after designers like Manish Malhotra, Sabyasachi and Falguni and Shane Peacock.
The first female superstar of Bollywood marked an interesting chapter in the industry’s style — stretching from the ghastly and outlandish to traditional and Western, and that iconic all white Chandni look... but through it all she wore the clothes and not the other way around.
Reminiscing the days when she would baffle us with her experiments, designer Payal Jain shares, “Sridevi was the ultimate glamour goddess. She carried whatever she wore with a certain confidence, personal style and elegance that made the most outlandish outfits from Mr India to the simple, sophisticated saris of English Vinglish look equally effortless. She remains close to all our hearts with her brilliant and powerful performances and will be deeply missed.”
Adding to it, designer Madhu Jain whose garment Sridevi wore for the cover of Celeb Bliss years ago strongly feels that she had the quintessential body for Indian wear. “She carried off Indian garments beautifully rather than Western. And no could ever look graceful as her while donning a sari.”
Sridevi started her acting career in Tamil films as a child artist with the film Thunaivan. And made her debut as an adult in the late 1970s. “In that era models didn’t enter the fashion industry. It was only after the models entered the screen that the concept of slim and tall actress came into being. Prior to that Jaya Prada and Sridevi had Indian body shapes yet the way they carried whatever they wore was exceptional — carrying off a look with grace,”adds Jain.
Ashish Soni who recently celebrated his 25 years in the industry feels that Sridevi was a trendsetter. “She was really stylish and even made made popular various styles that wouldn’t have been thought of as likely to be trend-worthy.”
Nishant Malhotra, founder of Weaverstory, feels Sridevi helped the saree make a comeback on screen in a new sexy avatar. “She was the reason we saw women venture out wearing whites and she made a traditional garment like the saree turn into the most desirable outfit. She was the reason we saw chiffons and gorgettes make a comeback. Who can forget her looks in Mr India and Chandni and the mesmerising Lamhe. Yash Chopra movies became synonymous with her and romance and chiffon sarees. She was truly a style diva.”