Music meets the palate
A music carnival with a food fest is an interesting way to explore new destinations.
In today’s age of exposure, the coming of new indigenous music festivals has been drawing music lovers like a moth to its flame and everyone wants to be part of them. These days the most epic way to explore a tourist destination is through its event and carnivals. What better than to have music accompany that!
When online food tech enters into event spacing, it’s a carnival of sorts. Called Zomaland, this fest managed to bewitch residents of Delhi and Pune and has received an overwhelming response. The carnival witnessed over 25,000 visitors in two days at Pune, while more than 35,000 people attended the Delhi for the three-day event. The three-day event has brought together popular eateries across the city, a stellar line-up of music artists, top comedians, a giant Ferris wheel, and exciting carnival games.
The carnival brought together some of the top chefs and eateries from across Delhi-NCR with music performances by Lucky Ali, Rohan Joshi, Outlandish, Varun Thakur, Ritviz, When Chai Met Toast, to name a few. Delhi’s favourite eateries came under one roof designed in seven curated zones like Flavours of India, Oriental Trail, American Avenue, European Eateries, Mexican Mania and Dessert District and a Healthy Hub.
It is now entered Bangalore on March 1.
Speaking about the carnival, Chaitanya Mathur, global head, Zomato Live, says, “It is a three-day carnival celebrating food. We’ve analysed a decade worth of data, as well as user feedback from our previous two events to understand user preferences and enhance the experience for everyone in Bengaluru. This will be the first entertainment event with back-to-back performances, cuisine-based food zones, and larger than life attractions, across all days.”
Bangalore will showcase a line-up of entertainment with two stages –Live Arena and Theatre Bizarre - hosting performances by some of the biggest artists in the industry including, international sensation - Jay Sean, the original Gully Boy - Divine, India’s youth icon - Ritviz, popular Indie-band - When Chai Met Toast, renowned Hindi rock band - The Local Train, and popular stand-up comics like Varun Thakur and Rohan Joshi.
Along with the sway-worthy performances and the laughter fest, the carnival will bring to life food collections with over 60 eateries curated into five different zones -- Flavours of India, Oriental Trail, American Avenue, European Eateries, and Dessert District. Catering to different palates, these zones will feature restaurants such as Via Milano, Fish Chain, The Wok Shop, Thai Chy, Indiana Burgers, Aubree, Biggies Burger, Delhi Highway, AB’s Absolute Barbecues, Apsara Ice-cream, The Waffle Press and Artinci.
“We are hopeful the Bangalore edition will surpass the number of visitors both from Delhi and Pune, wherein we have already sold 20,000 tickets during our early bird phase,” Chaitanya adds.