Heavy discounts on AI speakers make way for Apple HomePod

The much awaited Apple’s Siri voice assistance based AI speaker HomePod is all set to launch soon. In order to ensure takers, existing smart speakers were being sold at heavy discounts on Amazon.

Google and Amazon heavily discounted their smart speakers during the Christmas break. The Amazon Echo Dot and Google Home Mini were available to the customers for around $29 from $50. And even though this move might have costed them a few dollars per unit, this may point out towards a whole new strategy.

According to a report by Reuters, the analysts believe that this heavy discount from Apple Inc as it prepares to start selling its HomePod speakers.

The company was supposed to start selling the HomePod speakers last year and was unable to do so. But now, Apple seems to be bracing itself for putting out its HomePod speakers for $349 dollars for the customers.

Amazon reportedly went ahead to announce that it sold millions of its Echo Dot speakers during the holiday season, which made it the best-selling product over the period on its online store. Nicol Addison, Google Home spokeswoman also went ahead to say that the company was very happy with holiday performance.