Huawei announces strategic partnership with Micromax

Huawei Consumer Business group, India, today announced that they are entering into a strategic partnership with Micromax Informatics Ltd.

Huawei, along with Micromax will devise fitting strategies that will help the brand gain a stronger foothold in the Indian consumer electronics market.

Under a phased expansion plan, the idea is to be present across the country starting from cities such as Delhi, Mumbai, Pune, Chennai, Kochi, Bangalore, Hyderabad, Ahmedabad, Dehradun, Kolkata and Jaipur will be targeted amongst others.

Currently, Huawei primarily sells through retail partners, to reach out to its existing and potential customers across the length and breadth of the country.