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  Entertainment   Bollywood  12 Jul 2019  I want to make a positive difference in people's lives: Alisha Taneja

I want to make a positive difference in people's lives: Alisha Taneja

THE ASIAN AGE.
Published : Jul 12, 2019, 2:56 pm IST
Updated : Jul 12, 2019, 2:56 pm IST

Her genuine desire to help other women by sharing her personal experiences and tips has made her blog a huge success.

Alisha Taneja.
 Alisha Taneja.

Alisha Taneja is the fashion, beauty, travel and lifestyle blogger behind the increasingly popular online blog, Saffron on Rose. She has worked in sales, marketing, business, health management and is also a talented entrepreneur and social media influencer.

Alisha started blogging on Saffron on Rose fulltime in 2016 after graduating from UCLA in Business and Political Science and has since amassed a following of over 650 thousand on Instagram. She hopes to use her platform and reach to encourage women to embrace their natural size and help empower those who have been victims of bullying and body shaming.

Born in Californiato Indian parents, Alisha has faced several challenges herself when it comes to issues of body image and self-esteem, having been bullied throughout middle school and high school. As well as running Saffron on Rose, Alisha also has her own YouTube channel where she has been brave enough to share her personal experiences of being bullied and the terrible consequences it can have on a person. Ultimately, she believes she has become a stronger and more resilient person although it doesn’t negate the horrific experience she endured. Having overcome her traumatic times in school, Alisha has flourished from a shy, introverted teen into a confident, self-assured and successful young woman.

Alisha is very petite and often struggled to find clothes for her body type and the right cosmetic products to suit her skin tone. Through her blog, she shares tips, fashion suggestions and beauty products that have worked for her and have helped bring about a new found sense of self-confidence.

Her genuine desire to help other women by sharing her personal experiences and tips has made her blog a huge success, as she is instantly relatable to her thousands of followers.

“I want to make a positive difference in people's lives. I want to give back as much as I can, and I feel that I would get the most fulfillment in my life that way”, Alisha explains.

It can be very difficult for women to find the right fashion looks for them when the majority of models are usually tall and very thin. These ideals of feminine beauty standards have been propagated by the mainstream fashion industry for decades, and often have a negative effect on how average women view themselves.

Alisha is making a positive impact with her blog and has quickly become on the top bloggers in the Los Angeles and San Francisco areas with her own unique approach to fashion and beautytips. When asked what her key fashion advice is, she said, “Wear what flatters your figure and what you feel confident in. Don’t follow trends if they don’t suit you. Just have fun with it and don’t take fashion too seriously!”

With her positive attitude and encouraging nature, Alisha is a shining example that other women can look up to. Her body positive approach to fashion is a breath of fresh air and has already helped to inspire her community to grow in confidence themselves, embracing their natural size.

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