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Centre to Form Policies, Tackle Deepfake Issue

Firms reportedly agree on the need for actionable work in areas such as detection, prevention and increasing awareness

New Delhi: Flagging deepfakes as a new threat to democracy, the Union government is set to come up with new regulations to tackle the menace. As per the upcoming guidelines, the government is likely to impose penalties on both creators as well as the platforms hosting deepfakes. It has already started drafting a regulation in this regard, and a new set of rules are expected to be in place within a short time. The move comes after certain celebrities reportedly raised the issue of their faces being superimposed on other videos.

The new regulations may have several measures to safeguard citizens, including watermarking artificial intelligence-generated content, deepfake detection, rules for data bias, privacy and safeguards against concentration, among others. IT minister Ashwini Vaishnaw said various firms have agreed on the need for actionable work in areas such as detection, prevention and increasing awareness.

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