Microsoft will be rewarding users for using Bing with points, which can later be exchanged for charity donations or freebies.
Just when we thought Microsoft’s schemes to lure people for using its search engine Bing got over, the company came up with a new one. This time, the software giant has resorted to paying people to use its search engine over Google through a “Reward” scheme.
Under the scheme, Microsoft will be rewarding users for using Bing with points, which can later be exchanged for charity donations or freebies available on Microsoft Store. The only condition to accrue points is to be signed into Bing with your Microsoft account.
Microsoft has broken down the scheme into two levels. Level 1 users can earn up to 30 points per day (60 points using Microsoft Edge) through searches, or participating in quizzes. Users will be upgraded to Level 2, if they manage to earn 500 points in a month. After this, users will be able to obtain a maximum of 150 points a day.
“On Bing.com, Level 1 members can earn points for up to 10 searches a day and Level 2 members can earn points for up to 50 searches a day (30 PC, 20 mobile),” explains Microsoft. “The search limit resets every day, so you can start earning again tomorrow.”
These points are worth a selection of prizes, such as 6,000 points can get you an Xbox Live Gold Membership that costs £9.99; 9,500 points can get you a one-month Groove Music Pass that usually costs £8.99 and more.
The Microsoft “Reward” scheme is available in UK today. A similar scheme is already available in the US, while other countries, France, Germany and Canada will reportedly receive it in the coming months.