Smartphone brand realme has announced a series of events across Indian colleges. These are the “realme Sundowner” event with celebrities like Guru Randhawa and Divine in 4 cities, Campus Star Program across 40 colleges, and 11 campus fests at leading colleges, one of which is IIT Delhi.
The brand has partnered with various college campuses. Singer Guru Randhawa will be performing on October 10 and 17 in Lovely Professional University, Jalandhar and in IIT Bombay, Mumbai. While Divine will be rapping in Vellore Institute of Technology, Chennai and Royal Global University, Guwahati on October 13 and 23.
In July this year, realme also launched the ‘realme Campus Star’ program - an initiative for students to showcase their talent, receive national exposure, and win exciting prizes. 40 college student societies such as Photography, Theatre, Music, and Dance participated in a competitive campaign themed ‘Dare to Leap’. The winners will be announced on October 15, 2019, and will be awarded realme smartphones, goodies and accessories along with a sponsorship worth Rs 3 lakh for the winning society.
The brand has also partnered with multiple colleges across the country for their annual Campus Fests. Recently, the brand supported IIT Delhi’s fest, Rendezvous, where ace music composer and singer Amit Trivedi to rocked the stage. It has also partnered with Mumbai’s Sophia College, IIT – Kanpur, IIT – Ropar, BITS Pilani and NIT Trichy for their annual fests that are happening throughout October. In addition, the brand will also conduct and promote offline events/activities on the campus.
They have launched multiple devices on college campuses like realme 2 Pro in Amity University, Noida and realme 3 Pro in Delhi University, North Campus. These youth initiatives for students aims to showcase their talent, receive national exposure, and win exciting prizes.
