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  Technology   In Other news  18 Sep 2017  Google's UPI-based payment app launched in India

Google's UPI-based payment app launched in India

DECCAN CHRONICLE
Published : Sep 18, 2017, 2:51 pm IST
Updated : Sep 18, 2017, 2:51 pm IST

The app is available now for download on Google Play (Android) and the App Store (iOS).

Built on the Indian government-supported Unified Payments Interface (UPI), Tez allows users, free of charge, to make small or big payments straight from their bank accounts.
 Built on the Indian government-supported Unified Payments Interface (UPI), Tez allows users, free of charge, to make small or big payments straight from their bank accounts.

Google has announced Tez, a mobile app for digital payments and commerce, built with the goal of working for everyone in India. The app is available now for download on Google Play (Android) and the App Store (iOS).

Built on the Indian government-supported Unified Payments Interface (UPI), Tez allows users, free of charge, to make small or big payments straight from their bank accounts. The app was built for India, working on the vast majority of the country’s smartphones and available in English and seven Indian languages (Hindi, Bengali, Gujrati, Kannada, Marathi, Tamil, and Telugu). Tez works in partnership with four Banks — Axis Bank, HDFC Bank, ICICI Bank, and State Bank of India (SBI) — to facilitate the processing of payments across over 50 UPI enabled banks.

Introducing the new payments and commerce app, Caesar Sengupta, Vice President of the Next Billion Users team at Google, said, “We are deeply committed to bringing the best of Google's technologies to Indian users, and Tez takes that to the next level. Tez was built for India first — and starts us on a journey to make digital payments simpler and more accessible to everyone. We want to combine the best of Google with the best from our partners — Axis Bank, HDFC Bank, ICICI Bank, and State Bank of India — to supercharge digital payments and commerce for as many Indians as possible and help them get the most from every rupee.”

Current app features include:

  • Tez’s Cash Mode sends money from person to person with just a few taps. By pressing and holding the Cash Mode buttons at the same time, two people using Tez are able to make a secure transaction in seconds without needing to share private details like phone numbers or account numbers. This happens through Google’s proprietary Audio QR (AQR) ultrasound technology. Best of all, recipients get the amount deposited to their bank account instantly.
  • Tez syncs with the contact list in users’ phones, in accordance with their privacy settings. This way users can start a transaction just by searching for a friend’s name or phone number. Once a contact is on Tez, users do not have to add beneficiaries or enter bank account number and IFSC codes. If the other person is not on Tez or in the phone contact list, then users can still pay them with their bank account number or UPI ID. Transaction history with each person is grouped together like a conversation — just like how Gmail groups emails together.
  • Tez is accepted anywhere that UPI is accepted. When users shop at a Tez for Business merchant they get access to offers and smart reminders for upcoming payments. An integration with Chrome makes mobile web payments just like paying in an app, and users can quickly get to a business’s website or contact customer support, right from Tez so they don’t need install an app for every business they engage with.
  • Tez is not a digital wallet requiring constant top up. Instead, Tez works with all 50+ UPI-enabled banks, so that money stays in users’ bank accounts until they need to use it. Tez users continue to earn interest from their banks and have their deposits backed by bank security guarantees. There is no need to reload a digital wallet.
  • Tez is backed by multiple security levels, including dedicated security systems offered by Indian banks, the NPCI, and the Tez Shield — Google’s suite of security features, including a machine-learning-based fraud detection engine, device level protection, including a Google PIN, and no sharing of phone numbers or bank account numbers via Cash Mode. Customer service is available 24/7.
  • Tez works on the vast majority of smartphones on both Android and iOS, in English and Hindi. The Android version is available in additional Indian languages: Bengali, Tamil, Marathi, Telugu, Kannada, and Gujarati.
  • With each eligible transaction, Tez users have the opportunity to win Tez Scratch Cards worth up to Rs 1,000 and get enrolled for the weekly Lucky Sundays draw of Rs 1 lakh. When a Tez user wins, as per applicable terms and conditions, rewards go straight into the user’s bank account.

Tez for Business

Google also announced a program called “Tez for Business,” which offers businesses new ways to unlock the potential of digital payments and engage their customers.

  • Tez for Business merchants get their own business channel on the Tez app where they can engage directly with their customers to share offers, send payment reminders, link to their mobile website or customer support, and more. This gives an app-like payment experience without needing to download an app.
  • Online businesses can integrate the Payment Request API so they can securely accept UPI payments using Tez on their mobile websites with just a few taps.

Tags: google, upi, cashless payment, mobile wallet, mobile app